Ahh the joys of half-remembered college courses! This week’s video is about Syria, but it’s also about the concept of agenda-setting, something I barely remember from my Political Science classes, back in Ann Arbor around the turn of the century. I couldn’t track down the book, or even the exact concept I was remembering, and I fear I may have made a bit of a hash of it. The video communicates what I wanted to say, but I think I mixed the concepts of agenda-setting and attention in a way that may not fit the model I learned back then.
Attention, what we pay attention to, individually and as a country is a very important concept, and one that I play with a lot on this channel. Agenda-setting, as I remember, is a good deal drier. There are a number of stakeholders in government and society that compete to bring about legislative action. Social media and our great orange president change the calculus. It may actually make sense to include the attention span of the individual voter, and that voter’s media consumption habits in any discussion of agenda-setting today.
I’m not sure that clarified anything, but I wanted to at least mention that the version of “agenda-setting” here may not fit what my professor was talking about. I remain very proud of today’s video however.
Video Transcript after the jump…