This one was a bit of an ordeal, honestly. A full 30 minutes of produced video, which is only part three of four, got a bit daunting. Every step of the way was a bit of a struggle. I hope it’s worth watching. Heading back to do more YouTube Drama before I attempt “Yemen vs. Empire” Part 4.
Some paths to success on this platform are depressing. I wanted to entice people into watching a twenty minute meditation on the IRS, so I needed a conservative YouTuber to use as a foil. I’d heard of Steven Crowder for years, but never seen a need to watch one of his videos. It was honestly pretty appalling. A bunch of middle aged men yukking it up while bullying college students, pushing laughably bad propaganda about Israel and guns, and just generally lowering my estimation of politics, the internet, and media in general. Crowder apparently produces two hours of this every couple days, and gets half a million views every time. Grim. So I came up with the deepest insult I could imagine for Mr. Crowder, and built a video around it.
It’s always interesting to see what it takes to go big on YouTube. In my second critique of the YouTuber Kraut, I analyze his biggest video ever, “Trump’s Biggest Failure”. This thing has racked up over four million views over the past five years. Kraut is very skilled at his medium, and is very intelligent. But I think it’s very telling that his most successful video, by a factor of four or so, is so very standard in its views. It’s more compelling and fun in its presentation, but this video on China is basically a Pentagon briefing or a Cable news special in its content. I wonder if there’s a broader lesson there?
I hope you enjoy this latest “YouTube Drama” video. Stuff like this keeps the channel ticking over so I can produce less popular but more worthwhile content.
This is exactly the sort of video I’ve always wanted to do. I believe history should have some passion behind it. That’s the best way to teach it. The point of this series should be becoming clear. My hope is to tell the modern history of Yemen, and do it in such a way that it sticks with people, by drawing firm connections between what’s happening now, and what has gone before. I’m pleased with how the series has gone so far, and I’m excited to complete it, and finally move on to other projects I’ve been delaying for too long. The hope is that now that I’ve done this once, I will be able to repeat the trick for other countries in the region more easily.
Some produced videos take a long time to germinate, this one did not. This script crystallizes a concern I’ve been struggling to express for a couple months now. Sure, the United States has thrown a lot of money at the Ukraine problem, but do we have a strategy? Do we have one at all? I don’t doubt that there are capable people in the Biden administration who could execute such a strategy. In fact, they proposed one, not formally, but with their initial actions, that looks a lot like what today’s video demands. Unfortunately, they were too easily dissuaded from it. In the coming months we’ll begin to hear more about how the world’s options are hyper-inflation and starvation for the poor or some kind of Ukrainian surrender to Russia. But we have, and had more choices than that. As today’s video points out, all this horror could be a great opportunity… but I’m afraid we’re letting it pass us by.
I have been working on this one for years. For years I have said that this channel is about politics and history, but with this series I would like to make that more real. In three (or maybe four) videos, my hope is to cover many of the high and low points of the past 500 years of Yemeni history, while also providing an in depth, informed take on Yemen’s current status. I think today’s video is a good start. Wish me luck!
I think it’s now safe to say that my “YouTube Drama” experiment has been a rousing success. I took this past month off, and I was surprised by how little the traffic dropped off without new videos. I didn’t drop below 1,000 views a day until the very end of the month, and it was my video critiquing the YouTube channel Whatifalthist that drove the majority of the traffic. It zoomed past the 25,000 view mark I had set to produce a sequel. That 25K makes it my most viewed video in two years. So with my first produced video back I’m starting out with a part two on whatifalthist. Rest assured, I intend to alternate more serious content with YouTube diss tracks going forward, but it’s clear that the diss tracks are what is driving the channel’s renewed growth.
Ray Dalio’s book on the changing World Order has been universally praised since its publication. I fear that may be because nobody has read it.
So far it seems like my “drama” videos have been more successful when they go after folks who are native to the app rather than establishment figures. Ray Dalio happens to be both. He’s one of the most successful Hedge fund investors of all time, and he racks up tens of millions of YouTube views. Here’s hoping this video is successful. Reading his book was a bit of a chore.
I feel like I’m weirdly a lot more optimistic about American power today than most of the US media is. Today I lay out why I think that may be. The US is reacting to Russia’s invasion of Ukraine as some inexplicable horror, another step back towards history’s chaos, and another sign that the American world order is falling to pieces. As more of a cynic, and a student of foreign relations, my sense is that the US world order has been falling apart since at least 2003. What Russia has done in Ukraine, is give us a second chance. By conclusively setting himself up as a more destructive and dangerous actor than the US government, Putin has given the US world order a new lease on life.
What’s vital in this moment is that we seize that opportunity. Europe is now back on our side in ways it hasn’t been for two decades. What we should do now, is try to win over the rest of the world by improving our relations with old enemies that no longer matter. To it’s credit, the Biden administration is already trying to do this with Iran and Venezuela. Unfortunately, they are being blocked by their efforts to do so, and not just by Republicans. I think it’s a failure of understanding. US government and media don’t understand just how bad the situation was, and how valuable a window Russia has given us. Today’s video is my attempt to explain the situation.