It’s always interesting to see what it takes to go big on YouTube. In my second critique of the YouTuber Kraut, I analyze his biggest video ever, “Trump’s Biggest Failure”. This thing has racked up over four million views over the past five years. Kraut is very skilled at his medium, and is very intelligent. But I think it’s very telling that his most successful video, by a factor of four or so, is so very standard in its views. It’s more compelling and fun in its presentation, but this video on China is basically a Pentagon briefing or a Cable news special in its content. I wonder if there’s a broader lesson there?
I hope you enjoy this latest “YouTube Drama” video. Stuff like this keeps the channel ticking over so I can produce less popular but more worthwhile content.
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Video Transcript after the jump…